Customer communication is a major responsibility for Acuña Marketing. Acuña Marketing writes and deploys email marketing and direct mail marketing programs, manages all forms of media including creating or updating websites, LinkedIn company and individual profiles, Facebook and Twitter accounts. Acuña Marketing also writes, designs, and manages production of brochures, newsletters, customer case studies and data sheets, while also being responsible for developing and managing advertising campaigns and working with advertising agencies.

Acuña Marketing can also manage all of the activities associated with external events, such as exhibitions, seminars, customer presentations or product launches.

Acuña Marketing will select venues and ensure that the catering and hospitality facilities are prepared for the event. Additionally, Acuña Marketing will produce promotional and presentation material and will brief the sales and presentation team taking part in the event.

Acuña Marketing’s integrated marketing approach can include all of the following:

Traditional Marketing:
• Direct Marketing
• Trade Publications
• Websites
• Trade Shows
• Mailers
• Articles in journals

“New” Interactive Digital Marketing:
• Ongoing search engine optimization (SEO)
• Social media marketing (SMM)
• Blogs
• Content Marketing